Self Publishing Journeys

Episode 26: Peter O’Connor

Peter and Caroline O'Connor

Peter O'Connor is the book cover designer who created all three covers for my Secret Bunker Trilogy.

Peter runs his business via the website bespokebookcovers.com alongside his wife, Caroline.

If you go to look at the website I don't think that I've ever seen such a compelling collection of audio testimonials praising Peter's work and support through the design process.

I've experienced it first hand, and indeed left Peter a testimonial myself, so I was very happy to get the opportunity to see what goes on behind the scenes when a new cover is created.

In this interview, Peter discusses the factors which help to create a fabulous book cover and advises on the things to do if you want to avoid some common mistakes with book covers.

Find Out More: 

Peter's website: https://bespokebookcovers.com/

Bespoke Book Covers on Twitter: https://twitter.com/BespokeCovers

These are the covers that Peter created for The Secret Bunker

Covers for The Secret Bunker

Talking points:

Peter's list of things to avoid when sorting out your book cover:

Don't try to show a scene from your story, try to create a feel for the entire book

Don't fixate on having your book title at the top of the cover

Don't delay your book launch – get the best cover that you can, then get it published

Don't ask friends and family for their opinions, get professional advice and let the buyers on Amazon be the best judge

Don't leave your cover design until the last moment, give the designer plenty of time to work on it.

Episode 26, release date Monday 29th August, 2016

Online Survey

Paul’s Podcast Diary

Reminder! Next week's podcast diary will appear in your feed on Saturday 3rd as part of a month-long trial.

1) This is what a Twitter Leads card looks like … I have five versions running at the moment:
Twitter Lead Cards

2) Email marketing links discuseed in this week's diary:

Briteverify (for cleaning email lists) https://www.briteverify.com/

ConvertKit (much talked about software service) https://convertkit.com/

GetResponse (still my service of choice) https://www.paulteague.com/getresponse [Affiliate link]

Zapier allows you to link different software services in cool ways: https://zapier.com/

Article on how to use Zapier, GetResponse & Twitter Lead Cards: https://zapiertutorials.com/2016/02/09/how-to-use-twitter-lead-generation-cards-with-zapier/

3) I have used Gumroad to deliver my discounted Box Sets, which are not yet being promoted (even though I've set them up).

Gumroad manages the VAT for those of us in the UK, which is why I use it.

https://www.paulteague.com/Gumroad [Referral link]

Example of a GumRoad product page: https://gum.co/PROAS

How I use Gumroad: https://thesecretbunker.net/darkness-falls-digital/

4) Future podcast guest is Celina Grace: https://celinagrace.com/

Celina runs the Indie Author School at https://indieauthorschool.com/ (Recommended!)

5) Bryan Cohen's ‘Best Page Foward' service at https://www.bestpageforward.net/ is recommended for your book blurbs.

6) Recommended podcast listening:

So You Want To Be A Writer/Valerie Khoo & Allison Tait https://www.writerscentre.com.au/podcasts/

Write Now Podcast/Sarah Werner https://www.sarahwerner.com/

Create If Writing Podcast/Kirsten Oliphant https://createifwriting.com/

Please donate to the production of this podcast via Paypal ...

Coming up on Self-Publishing Journeys ...

Episode 103: Alison Ingleby/Sci-fi & Fantasy Author [Take 2] Find out more

Episode 104: Rachel Amphlett/Author of Crime Thriller & Espionage Thrillers Find out more

Episode 105: Holly Cave/New Author with Quercus Find out more

Episode 106: Sarah Hardy/Publicist & Blogger Find out more

Episode 107: Craig Lea Gordon/Sci-Fi Author Find out more

Episode 108: Martha Carr/Best Selling AuthorFind out more

Episode 109: Jon Cronshaw/Postapocalyptic, Fantasy & Speculative Fiction Find out more

Episode 110: 2 Year Anniversary Episode - Previous podcast guests turn the tables on Paul Teague and ask him the selfpub questions

Episode 111: Graham Smith/Thriller Author Find out more

Episode 112: Meg Cowley/USA Today Bestselling Fantasy Author Find out more

Episode 113: Julie Cordiner/Two Non-Fiction Books Published, Now Editing Two Draft Novels Find out more

Episode 114: TBC Find out more

Episode 115: TBC Find out more

Podcast interviews move to first Monday of every month from Monday 7th May, 2018

Episode 116: Clare Sager/Debut Fantasy Novelist Find out more

Please Consider Supporting This Podcast On Patreon ...

Please support this podcast on Patreon

This Week’s Self-Publishing News Writer

The Alliance of Independent Authors news update from Friday 26th August 2016: https://selfpublishingadvice.org/self-publishing-news-bringing-the-gift-of-books/

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